Domain names disappear extremely fast. Many people claim that all the good domain names are gone. I doubt that — but it is probably true that most good domain names that are descriptive of products and services have been taken. If you want a domain name for your site, I suggest you act now, or face the anguish of having lost that name later. After all, US$10 (more or less) for a year's ownership of the name is rather cheap when you realise that you're securing a good name for your website.

1&1 makes buying your domain name simple. The more complicated part is on your end in figuring out what you want your domain to be named. Once you have figured out what you want your domain name to be, 1&1 helps you with the rest. When you purchase a domain with 1&1, the cost is inclusive all the registration fees and affiliated E-Mail accounts with 2 GB storage space. Choose a domain package you need, and the registration is free. It includes sub-domains, a control panel, E-Mail account and support. Furthermore you use the website builder provided to you by 1&1 to construct your own website around your new domain.
Domain names disappear extremely fast. Many people claim that all the good domain names are gone. I doubt that — but it is probably true that most good domain names that are descriptive of products and services have been taken. If you want a domain name for your site, I suggest you act now, or face the anguish of having lost that name later. After all, US$10 (more or less) for a year's ownership of the name is rather cheap when you realise that you're securing a good name for your website.
Finding the right domain name is the first step in building a website that people return to time and time again. Buying a good domain will inevitably boost your online presence, and therefore boost your success as a business or blog. Although it may seem like an investment of time as well as finances to build up a good domain, it's worth the effort. Content management systems (CMS) such as WordPress offer a good platform to build up a blog – 1&1 offers a WordPress CMS package, which includes a free domain for the first few months to get you started.
Your domain name is how visitors easily find you online. It is often the first step in getting your website started because it is like establishing your website’s street address on the internet. If you did not have a domain name, you would have to give out your IP address to everyone who wanted to visit your website, which would get confusing and be easily forgotten.
There is also what is called a ccTLD, or country code top-level domain. These are designed to signify sites located in or associated with certain countries or territories. Most of the ccTLDs actually don't have restrictions regarding who can register domain names. In fact, many ccTLDs are commonly misinterpreted as TLDs. For example, while .tv is commonly registered by television and media related websites, .tv is actually the ccTLD designated for the country Tuvalu. Domain hacks are also a popular use of both TLDs and ccTLDs. This involves creating a full word or phrase when combining the domain name with the TLD to create something your audience will easily remember. A popular example is using the .me ccTLD for Montenegro and combining it with "aweso" to create the domain aweso.me.

Domain names put a friendly face on hard-to-remember numeric internet addresses. Every computer on the internet has a unique internet protocol (IP) number. A domain name represents one IP number or more. For example, the IP number for the domain name whitehouse.gov is 104.109.178.94. The whole purpose is to give users an easy-to-remember handle so that when sending an e-mail to, let's say, the President of the United States, you can type president@whitehouse.gov instead of the more unwieldy president@104.109.178.94.

Even when you register and pay for your domain name, you won't necessarily be able to use the name for several hours or even a few days. The domain must propagate, meaning that the official domain name registry must be updated with your website's Domain Name System information. That's something that occurs on the backend without any need of input from you.

If you're having trouble finding a domain name (whether because of crowding or cyber-squatters), check for a help facility on each registrar's site. Domain registrars typically house search engines that return a listing of available names similar to the one you want. When you search for a domain name at Namecheap, for example, you get both the status of that name and a list of suffixes available for that name. Maybe [Sitename].com isn't available, but [Sitename].biz or .org is.
The hierarchy of domains descends from the right to the left label in the name; each label to the left specifies a subdivision, or subdomain of the domain to the right. For example: the label example specifies a node example.com as a subdomain of the com domain, and www is a label to create www.example.com, a subdomain of example.com. Each label may contain from 1 to 63 octets. The empty label is reserved for the root node and when fully qualified is expressed as the empty label terminated by a dot. The full domain name may not exceed a total length of 253 ASCII characters in its textual representation.[6] Thus, when using a single character per label, the limit is 127 levels: 127 characters plus 126 dots have a total length of 253. In practice, some domain registries may have shorter limits.

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1and1 have terrible customer service and billing, quite possibly the worst ever encountered. Their billing/invoice system is all over the place, their staff untrained and unwilling to resolve and their pricing is literally plucked out of thin air. Beware, pay 12 months in advance (not monthly) then cancel the direct debit or Paypal auto payment, otherwise they will rinse your pockets when you’re not looking &/or unexpectedly take an extra payment because of an ‘oversight’.
Perspective buyers are able to directly contact domain holders in cases where the desired domain is no longer available. Most registries openly publish the names and contact data of domain holders. Once this information is gained, buyers can get in touch with domain holders and make an offer for the name. Sales are also known to occur in instances where the original domain owner had no prior commercial ambitions
Some domain names are only available at auction. For now, we’ve chosen to feature buy it now domain names because they are often available immediately. We are working to improve our search engine to make it easier for advanced users to choose whether they want to include domains at auction (or domains with hyphens and numbers) in the search results.

Domain names are often simply referred to as domains and domain name registrants are frequently referred to as domain owners, although domain name registration with a registrar does not confer any legal ownership of the domain name, only an exclusive right of use for a particular duration of time. The use of domain names in commerce may subject them to trademark law.

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