An important function of domain names is to provide easily recognizable and memorizable names to numerically addressed Internet resources. This abstraction allows any resource to be moved to a different physical location in the address topology of the network, globally or locally in an intranet. Such a move usually requires changing the IP address of a resource and the corresponding translation of this IP address to and from its domain name.
The top ten was rounded out by #8 Ecig.co.uk ($6,613 at DomainLore.co.uk) and two more Sedo sales - #9 Wallace .co at $5,999 and #10 Poianabrasov.ro at $5,632. Sedo went on to sweep 16 of 20 chart entries overall. UnicDomains filled three spots with sales they made on the Above.com Marketplace with their marquee sale of #4 AR.ca ($25,000) joined by #12 (tie) Playground.ca ($5,000) and #20 BlackMarket.ca at $3,500. 
My personal preference is to register the name directly with a domain name registrar rather than through my web host. I've heard stories, in the past, of less-than-reputable web hosts that registered the domain under their own name, making them the owner of the domain rather than you (although I don't know if such web hosts still exist today). Registering direct with a domain name registrar allows me to make sure that I am registered as the owner, the administrative and technical contacts. Being the owner is vital — if someone else places himself as the owner (such as your web host), he can always decide to charge you some exorbitant fee for the use of the name later, and there is little you can do. The various other contacts are less vital, but may still play important roles, depending on your registrar. For example, for some registrars, the administrative contact's approval is required before a domain name is transferred out of a web host (or at least, it used to be). If he/she cannot be contacted, the technical contact is used.
There is also what is called a ccTLD, or country code top-level domain. These are designed to signify sites located in or associated with certain countries or territories. Most of the ccTLDs actually don't have restrictions regarding who can register domain names. In fact, many ccTLDs are commonly misinterpreted as TLDs. For example, while .tv is commonly registered by television and media related websites, .tv is actually the ccTLD designated for the country Tuvalu. Domain hacks are also a popular use of both TLDs and ccTLDs. This involves creating a full word or phrase when combining the domain name with the TLD to create something your audience will easily remember. A popular example is using the .me ccTLD for Montenegro and combining it with "aweso" to create the domain aweso.me.
Getting a domain name involves registering the name you want with an organisation called ICANN through a domain name registrar. For example, if you choose a name like "example.com", you will have to go to a registrar, pay a registration fee that costs around US$10 to US$35 for that name. That will give you the right to the name for a year, and you will have to renew it annually for (usually) the same amount per annum.
A fully qualified domain name (FQDN) is a domain name that is completely specified with all labels in the hierarchy of the DNS, having no parts omitted. Labels in the Domain Name System are case-insensitive, and may therefore be written in any desired capitalization method, but most commonly domain names are written in lowercase in technical contexts.[2]
Official marketplaces offer a third possibility for domain traders to peddle their product. Domain marketplaces, such as Sedo, GoDaddy.com, or BuyDomains.com, link potential buyers with domain holders hoping to sell their prized virtual property. These platforms function as a kind of domain real estate agency and are known to demand somewhat high prices for their services.
Domain investors build a portfolio of valuable domain names, and attempt to sell them at a profit. Both Sedo and Afternic offer domain marketplaces (also known as Domain Listing Services, or DLS) for investors to advertise their domains to potential buyers. Once the seller and buyer agree, the aftermarket platforms then facilitate the purchase and transfer of the domain(s). As an Enom customer, you’re entitled to list your domains for sale on Sedo, Afternic, or both at the same time. Get started
A domain name registration is simply reserving your website's name for a specified period of time. The two parties involved with a domain registration are generally the user who is registering the domain and the domain registrar. The domain registrant is the user who actually registers the domain name and the domain registrar is the company who helps that user with their domain registration.
More controversially, the new agreement guaranteed the renewal of Verisign’s contract in 2012 unless they were in “fundamental breach” of their obligations as a registry. A similar presumptive renewal clause in the 2012 agreement recently sealed Verisign’s control over .com until 2024. This kind of arrangement, ICANN say, incentivises registries to make long-term investments in infrastructure that benefit the Internet community.
The hierarchy of domains descends from the right to the left label in the name; each label to the left specifies a subdivision, or subdomain of the domain to the right. For example: the label example specifies a node example.com as a subdomain of the com domain, and www is a label to create www.example.com, a subdomain of example.com. Each label may contain from 1 to 63 octets. The empty label is reserved for the root node and when fully qualified is expressed as the empty label terminated by a dot. The full domain name may not exceed a total length of 253 ASCII characters in its textual representation.[6] Thus, when using a single character per label, the limit is 127 levels: 127 characters plus 126 dots have a total length of 253. In practice, some domain registries may have shorter limits.
Your domain name is how visitors easily find you online. It is often the first step in getting your website started because it is like establishing your website’s street address on the internet. If you did not have a domain name, you would have to give out your IP address to everyone who wanted to visit your website, which would get confusing and be easily forgotten.

When you type google.com into your browser, the domain is split into parts by the “dot”, from right to left. The first part is “com”, so your computer checks the root zone file to see which registry manages the .com TLD. It then checks with this registry to see where the next part, “google”, points to. The registry returns the IP address 216.58.214.14, and your computer can then ask Google to send their homepage over.

As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to editor@dnjournal.com. We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. 


Your personal contact information is registered to your domain and can be found in the public WHOIS directory. However you can keep your personal contact information private by utilizing Bluehost’s Domain Privacy. Domain Privacy will replace your personal contact information with Bluehost’s contact information. Using Domain Privacy helps protect you from spam and identity theft.
Finding the right domain name is the first step in building a website that people return to time and time again. Buying a good domain will inevitably boost your online presence, and therefore boost your success as a business or blog. Although it may seem like an investment of time as well as finances to build up a good domain, it's worth the effort. Content management systems (CMS) such as WordPress offer a good platform to build up a blog – 1&1 offers a WordPress CMS package, which includes a free domain for the first few months to get you started.
Domains that are indexed on Google and highly ranked are particularly attractive to traders. Other SEO aspects, such as backlink profiles or the search volume of the keywords in domain names, also play a significant role in appraising value. Design can also positively affect the price of a domain. Short and succinct names that are easy to remember are especially advantageous. Endings are further factors that should be taken into account. Top-level domains (TLDs) such as .com or .org are by far the most sought-after endings.

Not every registrar sells every top-level domain, so if you want an uncommon TLD like .pizza, you might have to try a few registrars. Unusual TLDs often cost more than a standard .com address, but provide built-in memorability and give you more name options, since far fewer .pizza addresses are already taken. You can check name availability at any registrar that offers the TLD you want.


Second-level (or lower-level, depending on the established parent hierarchy) domain names are often created based on the name of a company (e.g., bbc.co.uk), product or service (e.g. hotmail.com). Below these levels, the next domain name component has been used to designate a particular host server. Therefore, ftp.example.com might be an FTP server, www.example.com would be a World Wide Web server, and mail.example.com could be an email server, each intended to perform only the implied function. Modern technology allows multiple physical servers with either different (cf. load balancing) or even identical addresses (cf. anycast) to serve a single hostname or domain name, or multiple domain names to be served by a single computer. The latter is very popular in Web hosting service centers, where service providers host the websites of many organizations on just a few servers.
Many registrars reserve the right to revoke your domain name for specific reasons, typically if you use the domain for illegal purposes or purposes deemed unacceptable (such as spamming). Many contracts contain a clause letting the registrar delete your domain name for no apparent reason. The implication, of course, is that the domain name is the registrar's, not yours.
Intercapping is often used to emphasize the meaning of a domain name. However, DNS names are not case-sensitive, and some names may be misinterpreted in certain uses of capitalization. For example: Who Represents, a database of artists and agents, chose whorepresents.com,[citation needed] which can be misread as whore presents. Similarly, a therapists' network is named therapistfinder.com. In such situations, the proper meaning may be clarified by use of hyphens in the domain name. For instance, Experts Exchange, a programmers' discussion site, for a long time used expertsexchange.com, but ultimately changed the name to experts-exchange.com.[citation needed]
During the 32nd International Public ICANN Meeting in Paris in 2008,[10] ICANN started a new process of TLD naming policy to take a "significant step forward on the introduction of new generic top-level domains." This program envisions the availability of many new or already proposed domains, as well as a new application and implementation process.[11] Observers believed that the new rules could result in hundreds of new top-level domains to be registered.[12] In 2012, the program commenced, and received 1930 applications.[13] By 2016, the milestone of 1000 live gTLD was reached.
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