Choosing the right domain name is essential for a successful online presence. Without a good domain name, you run the risk of being forgotten or lost amongst the masses of websites. If you're setting up a website to complete your social media profile, i.e. a personal website, then this will function differently to a blog or an online shop. It's important to know what the aim of your site is in order to pick the right name. There are two main things to watch out for – general tips, as well as tips for specific kinds of website. You can find these recommendations in the sections below.

A domain name is, quite simply, the name of your website. The domain can be found in the URL and is used in order to locate the website of a specific person or organization. Each domain name or URL directs users to a specific IP address. Domains are easier to remember than a long and complicated IP address, which takes the form of a series of numbers. A domain can be divided up into three different elements: a subdomain, a domain name, and a top level domain (TLD). Take about.1and1.com as an example: the 'about' element is the subdomain, the '1and1' element is the domain name itself and the '.com' part of the URL is the top level domain. It is also possible to have multiple subdomain levels, info.about.1and1.com for example, which you can use to segment your website into separate categories. The length limit of a complete domain name is 255 characters. With 1&1, you can choose a domain name that best suits you or your business, or you can transfer an already existing domain over to 1&1. Next, customers can select a TLD from a wide variety of domain extensions on offer. When choosing a domain name, it is important to select something that properly reflects the ethos of your business in a concise and catchy way. A good domain should be memorable, brandable, and should have a suitable extension.
You should also avoid words that have more than one spelling if your visitors are likely to be confused and mistype the name. Alternately, you can buy both versions of the name and direct visitors from the one you like less to the preferred name. While you do want a short name (see below), don’t go for something so cryptic that people have a hard time remembering it. Word of mouth is a powerful marketing tool and you want to make it easy for people to tell their friends about your site.

Some domain names are only available at auction. For now, we’ve chosen to feature buy it now domain names because they are often available immediately. We are working to improve our search engine to make it easier for advanced users to choose whether they want to include domains at auction (or domains with hyphens and numbers) in the search results.


While numbers like the ones seen above are impressive, most domains sell for significantly less extravagant prices and are generally in the two or three-digit range. Not long ago, those who were able to secure general terms (like icecream.com or pizza.com) not protected by trademark rights often found themselves sitting on virtual gold mines. The glory days of this boom have long since passed, and those looking for a profit in today’s market need a keen sense for coming trends.
HostGator is a company I used for many years with an old firm, and I've found them to be fairly reliable as a rock-solid grounding for a bandwidth-heavy site. Their control panel is also fairly powerful, allowing you to automatically control your fleet of names, as well as locking them down so that nobody can snipe them if you accidentally let a renewal lapse. Their prices are competitive but not the best, but I've found them to be immensely reliable in the past.  Read our HostGator Review.
Anyone can buy a domain name. To do so, you visit a domain name registrar, such as GoDaddy or Namecheap, key in the domain you want to buy, and pay a fee. You can't buy just any domain, of course—only one that isn't already registered by another person or business and that bears a valid domain suffix. In general, you'll want to buy something that is catchy and short so that it's both easy for people to remember, and easy for them to type in—like "PCMag," for example. That good search engine optimization (SEO) and it's also common sense. You might also want to do some research on key terms for your business. If you can get a good one into your site's name, that's all the better, from an SEO perspective.
SnapNames is a web domain name marketplace - meaning that they only deal specifically with domains that are currently owned by somebody else. They offer daily and premium auctions, private brokerage of domains, and buy-it-now listings for buying and selling domain names, including over 30 million domain names that aren't all, as you'll find on some services, exorbitant. They have over three million customers, including a significant number of small businesses, which is worth it.
HostGator often offers promotions, coupons and special offers to customers during their initial term. Please note that special offers are limited-time promotional prices that are available to new customers and are valid for the Initial Term only, and not for successive or renewal periods. Promotional rates apply to GATOR, Shared, Cloud, VPS, Dedicated, WordPress and Reseller hosting plans and will automatically renew after initial term at regular rate found in your control panel. Note: If you register a free domain through us and wish to cancel your account, there is a fee to retain your domain.

The practice of using a simple memorable abstraction of a host's numerical address on a computer network dates back to the ARPANET era, before the advent of today's commercial Internet. In the early network, each computer on the network retrieved the hosts file (host.txt) from a computer at SRI (now SRI International),[4][5] which mapped computer host names to numerical addresses. The rapid growth of the network made it impossible to maintain a centrally organized hostname registry and in 1983 the Domain Name System was introduced on the ARPANET and published by the Internet Engineering Task Force as RFC 882 and RFC 883.


Some domain name registries, often called network information centers (NIC), also function as registrars to end-users. The major generic top-level domain registries, such as for the com, net, org, info domains and others, use a registry-registrar model consisting of hundreds of domain name registrars (see lists at ICANN[21] or VeriSign).[22] In this method of management, the registry only manages the domain name database and the relationship with the registrars. The registrants (users of a domain name) are customers of the registrar, in some cases through additional layers of resellers.
Second-level (or lower-level, depending on the established parent hierarchy) domain names are often created based on the name of a company (e.g., bbc.co.uk), product or service (e.g. hotmail.com). Below these levels, the next domain name component has been used to designate a particular host server. Therefore, ftp.example.com might be an FTP server, www.example.com would be a World Wide Web server, and mail.example.com could be an email server, each intended to perform only the implied function. Modern technology allows multiple physical servers with either different (cf. load balancing) or even identical addresses (cf. anycast) to serve a single hostname or domain name, or multiple domain names to be served by a single computer. The latter is very popular in Web hosting service centers, where service providers host the websites of many organizations on just a few servers.
Is your domain name portable if you change service providers? I’m starting a non-profit and I want to hold the name, but eventually I will fire someone to do the website development and want them to be able to use the platform they think they can work most effectively in. If I were to register with GoDaddy for services and get a free domain name… do I lose it if I switch to another web-hosting provider?
Don’t get discouraged in your domain name search if what you’re looking for is already taken. We have a couple of ways for dealing with such a situation. You can try our Domain Buy Service, where we negotiate acquiring the domain from its current owner. We also offer a Domain Backorder service, where you purchase a backorder credit to give you a chance to get the domain when it goes into auction.

Technical contact. The technical contact manages the name servers of a domain name. The functions of a technical contact include assuring conformance of the configurations of the domain name with the requirements of the domain registry, maintaining the domain zone records, and providing continuous functionality of the name servers (that leads to the accessibility of the domain name).
You should also avoid words that have more than one spelling if your visitors are likely to be confused and mistype the name. Alternately, you can buy both versions of the name and direct visitors from the one you like less to the preferred name. While you do want a short name (see below), don’t go for something so cryptic that people have a hard time remembering it. Word of mouth is a powerful marketing tool and you want to make it easy for people to tell their friends about your site.
Here, we need to understand what a website accomplishes and how it boosts your prospects of an effective business. You get a fully cleared domain name from the registrar. They will issue a “universal resource locator,” which is the link you have directing you to your website. This makes your domain important and uniquely yours. What you get with a network domain is your dedicated spot/business/store on the internet.

There are numerous domain name registrars. Listed below are just a few, along with my comments, if I know anything about them. Note that the domain name industry is highly competitive, with prices wildly fluctuating throughout the year, every year, so it's impossible to really mention accurate prices below unless I spend all my time updating this page. Please check their sites for the latest rates. All prices below are in US dollars.


Your personal contact information is registered to your domain and can be found in the public WHOIS directory. However you can keep your personal contact information private by utilizing Bluehost’s Domain Privacy. Domain Privacy will replace your personal contact information with Bluehost’s contact information. Using Domain Privacy helps protect you from spam and identity theft.


An important function of domain names is to provide easily recognizable and memorizable names to numerically addressed Internet resources. This abstraction allows any resource to be moved to a different physical location in the address topology of the network, globally or locally in an intranet. Such a move usually requires changing the IP address of a resource and the corresponding translation of this IP address to and from its domain name.
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