The root is the upper-most part of the DNS hierarchy, and involves delegating administrative responsibility of “top-level domains”, which are the last segment of a domain name, such as .com, .uk and .nz. Part of our tasks includes evaluating requests to change the operators of country code domains, as well as day-to-day maintenance of the details of the existing operators.
Registering a domain name lets you create a personal presence on the web. With your own web address, you can control your online identity by linking to any other site with more information about you. For example, you can register a domain name and forward it to a website, blog, or social profile page like your Facebook, LinkedIn, or Twitter pages. A domain name can protect your personal brand and help your career.
Who is in charge of all of these processes? Most countries manage a Network Information Center (NIC). An NIC is the main database that has all the information regarding what domain names have been registered and the IP address associated with each of those domains. The nonprofit organization the Internet Corporation for Assigned Names and Numbers (ICANN) is in charge of creating and managing the procedures for internet namespaces.
With over 25 million .com domains registered with Google alone, this top-level domain is by far the most popular choice worldwide. According to the domain marketplace Sedo, the average sales price for a .com domain name during the second quarter of 2015 was 4,701 dollars. The most expensive publicly traded domain names have been known to fetch eight-figures. But don’t quit your day job just yet: such sales are the exception rather than the rule.
Domain name search results appear as you type. We can do domain lookups very quickly, and usually show domain search results in less than 100 milliseconds. We generate domain names and check domain extensions instantly. We use artificial intelligence techniques to find domains for sale that you can buy today and expired domains to backorder. Just start typing!

HostGator is a company I used for many years with an old firm, and I've found them to be fairly reliable as a rock-solid grounding for a bandwidth-heavy site. Their control panel is also fairly powerful, allowing you to automatically control your fleet of names, as well as locking them down so that nobody can snipe them if you accidentally let a renewal lapse. Their prices are competitive but not the best, but I've found them to be immensely reliable in the past.  Read our HostGator Review.
You should also avoid words that have more than one spelling if your visitors are likely to be confused and mistype the name. Alternately, you can buy both versions of the name and direct visitors from the one you like less to the preferred name. While you do want a short name (see below), don’t go for something so cryptic that people have a hard time remembering it. Word of mouth is a powerful marketing tool and you want to make it easy for people to tell their friends about your site.
Second-level (or lower-level, depending on the established parent hierarchy) domain names are often created based on the name of a company (e.g., bbc.co.uk), product or service (e.g. hotmail.com). Below these levels, the next domain name component has been used to designate a particular host server. Therefore, ftp.example.com might be an FTP server, www.example.com would be a World Wide Web server, and mail.example.com could be an email server, each intended to perform only the implied function. Modern technology allows multiple physical servers with either different (cf. load balancing) or even identical addresses (cf. anycast) to serve a single hostname or domain name, or multiple domain names to be served by a single computer. The latter is very popular in Web hosting service centers, where service providers host the websites of many organizations on just a few servers.

Premium domains (also known as aftermarket or pre-registered domains) are short domains, often just one word or even just 3-5 letters. Most of them have a .com extension but many premium domains end with .org, .net, and .biz. These domains include common words and are generally the most memorable. Because companies value short domains that match their company name or products, these domains are typically the most desirable. Additionally, certain domains sold by different registries are considered premium and therefore have a higher price point. In some cases, the renewal costs of these higher-priced domains are also quite expensive. Some high-priced premium domains, though, renew at a regular (lower cost) rate, giving you a better value in the long term. Make sure to research the overall cost of the domain plus renewal to find the right domain for your budget. You can browse Namecheap's premium domains in our Marketplace.
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