Intercapping is often used to emphasize the meaning of a domain name. However, DNS names are not case-sensitive, and some names may be misinterpreted in certain uses of capitalization. For example: Who Represents, a database of artists and agents, chose whorepresents.com, which can be misread as whore presents. Similarly, a therapists' network is named therapistfinder.com. In such situations, the proper meaning may be clarified by use of hyphens in the domain name. For instance, Experts Exchange, a programmers' discussion site, for a long time used expertsexchange.com, but ultimately changed the name to experts-exchange.com.
Domains that are indexed on Google and highly ranked are particularly attractive to traders. Other SEO aspects, such as backlink profiles or the search volume of the keywords in domain names, also play a significant role in appraising value. Design can also positively affect the price of a domain. Short and succinct names that are easy to remember are especially advantageous. Endings are further factors that should be taken into account. Top-level domains (TLDs) such as .com or .org are by far the most sought-after endings.
An important function of domain names is to provide easily recognizable and memorizable names to numerically addressed Internet resources. This abstraction allows any resource to be moved to a different physical location in the address topology of the network, globally or locally in an intranet. Such a move usually requires changing the IP address of a resource and the corresponding translation of this IP address to and from its domain name.
If you have a web site, you should seriously consider registering your own domain name. A domain name is a name like "thesitewizard.com" or "thefreecountry.com", which you can use to refer to your website. Note that you do not have to be a company or organisation ("organization" if you use a different variant of English) to register a domain name. Any individual can do it too.
Domain names used in works of fiction have often been registered in the DNS, either by their creators or by cybersquatters attempting to profit from it. This phenomenon prompted NBC to purchase the domain name Hornymanatee.com after talk-show host Conan O'Brien spoke the name while ad-libbing on his show. O'Brien subsequently created a website based on the concept and used it as a running gag on the show.
Every time you visit a website, your computer performs what's called a "DNS lookup". When you manage a domain with us, you get to use the same DNS servers as Google. This means your domain name will connect quickly and reliably to your website. We include 10 million resolutions per year for each domain you register with Google Domains. Learn more in the Help Center.