When you buy a Premium Domain name, you are also buying strong branding potential, high recall, and the ability to attract more traffic to your site. Finding a relevant domain name to your business will provide you a storefront online, allowing your customers the most access to your products as possible. Your domain name is an investment that is easy to map back to success, and the perfect available domain name is just around the corner.
Every time you visit a website, your computer performs what's called a "DNS lookup". When you manage a domain with us, you get to use the same DNS servers as Google. This means your domain name will connect quickly and reliably to your website. We include 10 million resolutions per year for each domain you register with Google Domains. Learn more in the Help Center.
Many online shops have the number 24 in them, to signify 24 hours a day – you may also be able to integrate numbers into your domain in a meaningful way to make them unique. Be careful though, because many cultures attach a lot of significance to certain numbers. Make sure that your number doesn't represent bad luck or other negative things in the country you're operating in.
The longer your domain name is, the harder it is for people to remember it and the more chance you have of someone misspelling one of the words. Most good single word domain names are long gone, but you can still avoid long domain names by getting a little creative. If you have a single word you really like that is not available, try adding an adjective or verb in front of it and seeing if those variations are available. Think of your domain name as part of your brand, and make sure it matches how you want people to think of you.
The dispute was over the innocently-named Site Finder Service, launched by Verisign in 2003. With traffic to every .com domain going through Verisign, the Site Finder Service redirected anyone accessing an unregistered domain (via a typo, for example) to a Verisign website with sponsored links. The company argued that this was more useful to Internet users than seeing a generic error page. Whatever their reasoning, this made Verisign the de-facto owner of every unregistered domain (what else does it mean to own a domain?), and skyrocketed them from 2,500th into the top 10 most visited websites. The best part? Verisign launched this without running it past anyone.
Domain names put a friendly face on hard-to-remember numeric internet addresses. Every computer on the internet has a unique internet protocol (IP) number. A domain name represents one IP number or more. For example, the IP number for the domain name whitehouse.gov is 104.109.178.94. The whole purpose is to give users an easy-to-remember handle so that when sending an e-mail to, let's say, the President of the United States, you can type president@whitehouse.gov instead of the more unwieldy president@104.109.178.94.
Domains are nonmaterial goods. When sold, the only transaction taking place is transfer of domain rights from one user to another. Barring any form of copyright or trademark violation, virtually any domain name can be bought or sold. Generic domain names, such as car.com or computer.com, are not legally protected and can therefore theoretically be reserved by anyone.
Web hosting services, on the other hand, run servers that are typically assigned only one or a few addresses while serving websites for many domains, a technique referred to as virtual web hosting. Such IP address overloading requires that each request identifies the domain name being referenced, for instance by using the HTTP request header field Host:, or Server Name Indication.
A domain name consists of one or more labels, each of which is formed from the set of ASCII letters, digits, and hyphens (a-z, A-Z, 0-9, -), but not starting or ending with a hyphen. The labels are case-insensitive; for example, 'label' is equivalent to 'Label' or 'LABEL'. In the textual representation of a domain name, the labels are separated by a full stop (period).
It is also possible to setup a personalised or branded email address that simply forwards email to an existing inbox you may already have elsewhere such as Gmail, Yahoo or similar. This way, you can continue using your existing email address and receive your emails through your branded domain name. To send from your personalised address you will need an email mailbox account.

Who doesn’t love a sale? The .SALE domain is great for a variety of businesses who want to help website visitors save big. eCommerce sites can reach more customers with this domain or it can appeal to websites that offer advice on money-saving opportunities and tips. Retail stores can also highlight a major sales event by creating a subdomain that is especially relevant to the event.
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Even if the term isn’t trademarked, don’t buy domains that are just a variation of another domain name. This means avoiding plurals if the singular is taken (mediatemple.net vs. mediatemples.net), hyphenating a phrase (media-temple.net), or adding “my” or some other preposition (mymediatemple.net). Alternately, you might consider buying these variations yourself and set them up so that if someone types one of the variations, they are redirected to your main site.

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Just days after Verisign launched the Site Finder Service, ICANN wrote a strongly worded letter ordering them to disable it. Verisign complied, but not without writing a strongly worded letter of their own, in the form of a lawsuit. Verisign argued that ICANN overstepped their bounds in trying to control their activities, and ICANN argued… that Verisign overstepped their bounds in performing those activities.


NameCheap offers domain names to individuals and businesses, including a wide range of new TLDs that can draw further attention to your particular business segment. They also have a user-friendly control panel for buying domain names as well as offer hosting and tools for building your website. I personally used them to transfer over 25 domain names at once, and it took a few days and about three clicks. They're my go-to processor for names I'm just looking to hold.
When done right, the domain trade is an enterprise that lends itself to particularly lucrative deals. The tactic is simple: domain names are purchased with the prospect of reselling them for a wide profit margin. But the trick of this trade lies in securing domains that may later be valuable to well-endowed buyers, such as a large company. We have laid out all the important facts and terms on the topic, including some of the highest sale prices on record for a publicly traded .com domain.
If you register a domain with Bluehost when signing up for a hosting account, there is a domain fee that is non-refundable. This not only covers our costs, but ensures that you won't lose your domain name. Regardless of the status of your hosting service, you'll be free to manage it, transfer it after any required lock periods, or simply point it elsewhere at your convenience. You retain ownership of your domain until the end of its registration period unless you elect to extend it.
Domain name registrars, in case you didn't know, are the companies that manage all the website domain names you'll see (EG: Inc.com) - the fingerprint of your business, which may also include the hosting and privacy measures. For example, by default many companies will actually over-price the simple process of keeping your registration information private (which if it isn't can be found via a simple Whois search).
Second-level (or lower-level, depending on the established parent hierarchy) domain names are often created based on the name of a company (e.g., bbc.co.uk), product or service (e.g. hotmail.com). Below these levels, the next domain name component has been used to designate a particular host server. Therefore, ftp.example.com might be an FTP server, www.example.com would be a World Wide Web server, and mail.example.com could be an email server, each intended to perform only the implied function. Modern technology allows multiple physical servers with either different (cf. load balancing) or even identical addresses (cf. anycast) to serve a single hostname or domain name, or multiple domain names to be served by a single computer. The latter is very popular in Web hosting service centers, where service providers host the websites of many organizations on just a few servers.
Even if the term isn’t trademarked, don’t buy domains that are just a variation of another domain name. This means avoiding plurals if the singular is taken (mediatemple.net vs. mediatemples.net), hyphenating a phrase (media-temple.net), or adding “my” or some other preposition (mymediatemple.net). Alternately, you might consider buying these variations yourself and set them up so that if someone types one of the variations, they are redirected to your main site.

Many online shops have the number 24 in them, to signify 24 hours a day – you may also be able to integrate numbers into your domain in a meaningful way to make them unique. Be careful though, because many cultures attach a lot of significance to certain numbers. Make sure that your number doesn't represent bad luck or other negative things in the country you're operating in.
Some domain name registries, often called network information centers (NIC), also function as registrars to end-users. The major generic top-level domain registries, such as for the com, net, org, info domains and others, use a registry-registrar model consisting of hundreds of domain name registrars (see lists at ICANN[21] or VeriSign).[22] In this method of management, the registry only manages the domain name database and the relationship with the registrars. The registrants (users of a domain name) are customers of the registrar, in some cases through additional layers of resellers.
Keep in mind, however, that free domain names are usually free only for one or two years, after which the registrar will bill you for the annual or biennial fee. In other words, the provider of the free domain name pays only for the first billing from the registrar. Also take note of whether or not the provider charges a fee for setting up a domain name. Most services offer to transfer an existing domain name to their servers at no cost, but sometimes you'll find a setup fee over and above the registrar's fee.

Your domain name is how visitors easily find you online. It is often the first step in getting your website started because it is like establishing your website’s street address on the internet. If you did not have a domain name, you would have to give out your IP address to everyone who wanted to visit your website, which would get confusing and be easily forgotten.
It's good to decide early on if you want to have a brand domain or a keyword domain. The benefit of a brand domain is that your domain will most likely be considered as trustworthy, and immediately shows visitors that it's linked to your business or personal blog. A keyword domain, on the other hand, has the advantage that it will be better optimized for search engines, and therefore will get higher search results. In recent years, however, the drastic improvement in search results thanks to a keyword domain has begun to decrease. 

It is also possible to setup a personalised or branded email address that simply forwards email to an existing inbox you may already have elsewhere such as Gmail, Yahoo or similar. This way, you can continue using your existing email address and receive your emails through your branded domain name. To send from your personalised address you will need an email mailbox account.
HostGator is a company I used for many years with an old firm, and I've found them to be fairly reliable as a rock-solid grounding for a bandwidth-heavy site. Their control panel is also fairly powerful, allowing you to automatically control your fleet of names, as well as locking them down so that nobody can snipe them if you accidentally let a renewal lapse. Their prices are competitive but not the best, but I've found them to be immensely reliable in the past.  Read our HostGator Review.
The first step to starting your website is registering your domain name. Think of your domain name as a street address for your website. Without a domain name, you would have to tell customers to visit your website at a temporary url such as 123.123.123.123/~yourwebsite instead of yourwebsite.com. Get your own domain name to lend your site a professional look and establish your online brand!

Even if the term isn’t trademarked, don’t buy domains that are just a variation of another domain name. This means avoiding plurals if the singular is taken (mediatemple.net vs. mediatemples.net), hyphenating a phrase (media-temple.net), or adding “my” or some other preposition (mymediatemple.net). Alternately, you might consider buying these variations yourself and set them up so that if someone types one of the variations, they are redirected to your main site.

Many people may not know that a domain name can be registered at very reasonable prices, sometimes for as little as $.99 per year. In fact, the relatively low cost of domain name registrations can help businesses to register multiple domain names and build a domain name portfolio for use in promotional or brand-protection strategies. The key is to align your brand and relevant keywords to maximize the value your domain name can bring to your existing and future online presence.
Domain Privacy prevents these spammers from collecting your personal info. DreamHost’s complementary (yes it’s free for the life of your domain) Domain Privacy service works by masksing your personal information in the WHOIS database with DreamHost’s corporate information, so you’re protected from unscrupulous marketers, spammers, robo-callers, junk mailers, and stalkers.
Domain name registrations are priced on a subscription-like model that allows a person or business to register that domain name for a certain period of time (usually in annual increments). At the end of the registration period, you (the domain name registrant) have the option to renew the domain name registration for an additional period of time, or let it expire. It is important to renew your domain name registration, or you may find that all of your work building traffic and views to your site ends up benefiting someone else (in the instance that someone else registers your domain name after you let your registration expire), and potentially costing you more in rebranding.
While numbers like the ones seen above are impressive, most domains sell for significantly less extravagant prices and are generally in the two or three-digit range. Not long ago, those who were able to secure general terms (like icecream.com or pizza.com) not protected by trademark rights often found themselves sitting on virtual gold mines. The glory days of this boom have long since passed, and those looking for a profit in today’s market need a keen sense for coming trends.

Use our domain checker to catch all of the most popular domains from the huge variety of TLDs: .com, .net, co.uk, .org... Did you know that Hostinger also provides free domain names that are included in most of Hostinger's web hosting packages? Simply order one of our web hosting services with a free domain and enjoy your all-in-one package for an exclusively affordable price. Great deal to start with!
Just days after Verisign launched the Site Finder Service, ICANN wrote a strongly worded letter ordering them to disable it. Verisign complied, but not without writing a strongly worded letter of their own, in the form of a lawsuit. Verisign argued that ICANN overstepped their bounds in trying to control their activities, and ICANN argued… that Verisign overstepped their bounds in performing those activities.
Many people may not know that a domain name can be registered at very reasonable prices, sometimes for as little as $.99 per year. In fact, the relatively low cost of domain name registrations can help businesses to register multiple domain names and build a domain name portfolio for use in promotional or brand-protection strategies. The key is to align your brand and relevant keywords to maximize the value your domain name can bring to your existing and future online presence.
Domains that are indexed on Google and highly ranked are particularly attractive to traders. Other SEO aspects, such as backlink profiles or the search volume of the keywords in domain names, also play a significant role in appraising value. Design can also positively affect the price of a domain. Short and succinct names that are easy to remember are especially advantageous. Endings are further factors that should be taken into account. Top-level domains (TLDs) such as .com or .org are by far the most sought-after endings.
Looking to purchase web hosting too when you buy domain names? We'll be more than happy to help you with that as well. Your website will be hosted on our high performance SwiftServer platform. Best of all, we offer completely scalable hosting solutions that can support your site as it grows. There's no need to switch hosting providers because we'll have a solution that fits your needs. Choose from Shared, Reseller, VPS and Dedicated Server solutions.

SnapNames is a web domain name marketplace - meaning that they only deal specifically with domains that are currently owned by somebody else. They offer daily and premium auctions, private brokerage of domains, and buy-it-now listings for buying and selling domain names, including over 30 million domain names that aren't all, as you'll find on some services, exorbitant. They have over three million customers, including a significant number of small businesses, which is worth it.


A domain name registration is simply reserving your website's name for a specified period of time. The two parties involved with a domain registration are generally the user who is registering the domain and the domain registrar. The domain registrant is the user who actually registers the domain name and the domain registrar is the company who helps that user with their domain registration.
1&1 Internet — This is primarily a large web host that is also a domain name registrar. Like all registrars, there are different charges for different domain suffixes. For example, at the time I last checked, you pay $0.99 for a ".com" on your first year, then $14.99 per year thereafter. The fee includes private domain registration, which means that your particulars are hidden from public view (done by registering the domain in the name of a proxy company). You also get a free email account and unlimited email forwarding, DNS management, a free SSL certificate for your domain, etc. Both credit card and PayPal payments are accepted by this registrar.
A fictitious domain name is a domain name used in a work of fiction or popular culture to refer to a domain that does not actually exist, often with invalid or unofficial top-level domains such as ".web", a usage exactly analogous to the dummy 555 telephone number prefix used in film and other media. The canonical fictitious domain name is "example.com", specifically set aside by IANA in RFC 2606 for such use, along with the .example TLD.
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