Premium domains (also known as aftermarket or pre-registered domains) are short domains, often just one word or even just 3-5 letters. Most of them have a .com extension but many premium domains end with .org, .net, and .biz. These domains include common words and are generally the most memorable. Because companies value short domains that match their company name or products, these domains are typically the most desirable. Additionally, certain domains sold by different registries are considered premium and therefore have a higher price point. In some cases, the renewal costs of these higher-priced domains are also quite expensive. Some high-priced premium domains, though, renew at a regular (lower cost) rate, giving you a better value in the long term. Make sure to research the overall cost of the domain plus renewal to find the right domain for your budget. You can browse Namecheap's premium domains in our Marketplace.
ICANN renewed Verisign’s .com contract, this time with an interesting new clause — the $6 cap previously placed on Verisign’s fee was removed, granting permission for Verisign to raise their fee by 7% each year from 2007 to 2010, bringing it to $7.85. The justification given by ICANN was “to allow market forces to determine prices”, which I don’t quite follow, but I’m no Keynes. They also point out, in subtler language, that it’s the US government’s job to worry about Verisign’s monopoly, which is, I guess, fair.
Just because a domain has expired, doesn’t mean it has to be kicked to the curb immediately. It is worth considering turning the internet address into a parked domain for a certain period of time in order to generate advertising revenue. This allows domain owners to bide their time and come up with a new web project for the domain or to find a suitable buyer.
Those trading domains for commercial purposes are generally on the prowl for lucrative domain endings. There are essentially two different ways traders go about making money off of domain names. One method entails purchasing already established names for a low price and selling them for a profit later once their value has increased. Another strategy involves buying and registering a domain that is thought to possess a high sales potential. Many domain traders use backorder services. These services automatically register a domain when one becomes available or is deleted (what are known as expired domains).
Every time you visit a website, your computer performs what's called a "DNS lookup". When you manage a domain with us, you get to use the same DNS servers as Google. This means your domain name will connect quickly and reliably to your website. We include 10 million resolutions per year for each domain you register with Google Domains. Learn more in the Help Center.
Perspective buyers are able to directly contact domain holders in cases where the desired domain is no longer available. Most registries openly publish the names and contact data of domain holders. Once this information is gained, buyers can get in touch with domain holders and make an offer for the name. Sales are also known to occur in instances where the original domain owner had no prior commercial ambitions
Note that you can also transfer your domain name from one registration service to another. You'll want to do this if you're not satisfied with your current domain hosting service, if you find a better deal when your current registration is coming due, or, most likely, if you've signed up with a web hosting service that will also transfer your name to its site. Expect to get the transfer for free, but if that isn't offered, search for another domain hosting service.
If you’re still with me then you might be wondering who came up with all of this. The answer is ICANN — the Internet Corporation for Assigned Names and Numbers. ICANN is a non-profit whose role is to coordinate all the names and numbers that keep the Internet online. They outsource a lot of the heavy domain name lifting to registries like Verisign, who pay ICANN for the privilege.
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